True North: 90/100

The Last Hunt demonstrates high economic retention as a Canadian-owned e-commerce retailer. Its True North score is bolstered by domestic strategic control and operational footprint within Quebec. While inventory sourcing is global, the capital and control remain firmly within the Canadian economy.

True North: 90/100

Atmosphere achieves a high True North score as it is a subsidiary of a major Canadian-owned and controlled corporation. Its profits, management, and primary operations remain within the Canadian economy, though product sourcing is largely global.

True North: 90/100

Sail achieves a high True North score due to its status as a Canadian-owned and operated entity with its strategic core in Quebec. Most economic value remains in Canada through domestic ownership and payroll, though the score is slightly offset by the global supply chains common in the outdoor retail sector.

True North: 90/100

Indigo Kids maintains a high True North score due to its domestic ownership and centralized Canadian management. As a sub-brand of a major Canadian retailer, the majority of its economic value is retained within the country through local operations and ownership. While it sources products globally, the strategic and capital foundations are firmly domestic.

True North: 90/100

Snuggle Bugz demonstrates high economic retention through its status as a Canadian-owned and operated retailer with a significant physical presence. The True North score is bolstered by domestic strategic control and a substantial employment footprint across several provinces. Retention is primarily limited by the global nature of retail product sourcing.

True North: 90/100

West Coast Kids achieves a high True North score due to its domestic ownership and strategic control. As a Canadian-founded and operated retailer, the majority of its capital and operational value remains within the country, though it distributes a variety of international products.

True North: 90/100

Altitude Sports maintains high economic retention within Canada due to its domestic ownership structure and localized strategic control. Its True North score reflects a business model where profits and operational spending remain largely within the Canadian ecosystem.

True North: 90/100

Sport Chek achieves a high True North score as a result of its full ownership by a major Canadian parent company. Economic retention is maximized through domestic strategic control and a substantial operational presence throughout the country.

True North: 90/100

Sporting Life demonstrates high economic retention for Canada through domestic ownership and centralized strategic control. Its large operational footprint supports significant domestic employment. The True North score is primarily driven by its status as a Canadian-owned and operated retail entity.

True North: 90/100

Simons demonstrates a high level of economic retention with a strong True North score. As a Canadian-owned and operated retailer, profits and strategic control remain within the domestic economy. The score is bolstered by a substantial physical presence and localized management structures.

True North: 90/100

Reitmans (Canada) Ltd. achieves a high True North score due to its status as a domestically controlled and headquartered entity. While product sourcing reflects global apparel industry standards, the firm’s capital and strategic functions remain concentrated in Canada. This structure ensures a high degree of economic retention within the Canadian market.

True North: 40/100

MEC's True North score is characterized by a high operational presence in Canada contrasted by foreign ownership. While the brand retains its physical retail footprint and Canadian management, the 2020 transition to a US private equity firm shifted the capital and ultimate control vectors abroad. Sourcing for outdoor apparel remains largely global with low disclosure on specific domestic inputs.

True North: 40/100

Well.ca maintains a significant operational footprint and employment base in Canada as a digital-first retailer. Its True North score is impacted by its ownership structure, as it is a subsidiary of a US-based multinational, leading to a total outflow of capital and ultimate strategic control. Domestic economic retention is primarily achieved through operational expenditures and logistics infrastructure.

True North: 40/100

Hudson's Bay maintains a significant operational presence and historical legacy within Canada. However, its True North score is impacted by its transition to foreign private ownership and foreign strategic control. Profits primarily flow to international capital holders despite the large domestic employment footprint.

True North: 20/100

Amazon Canada operates as a foreign-controlled retailer with a substantial operational footprint within the country. While it provides significant employment and infrastructure investment, the capital and strategic control remain outside of Canada, resulting in a True North score of 20.

True North: 20/100

Cabela's Canada receives a True North score reflecting its status as a foreign-owned entity with a high operational footprint. While the capital and strategic control remain in the United States, the business maintains substantial physical infrastructure and employment within Canada. Economic retention is primarily driven by payroll and local operational expenditures rather than profit retention.

True North: 10/100

Bass Pro Shops operates as a wholly foreign-owned entity within the Canadian market. While it maintains a physical presence and employs local staff at its destination retail locations, the strategic control and capital retention remain concentrated in the United States. Consequently, the True North score is primarily driven by its operational footprint rather than ownership or strategic autonomy.