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Scotch
Scotch
US Parent company: 3M
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True North
30%
Capital: Foreign
Capital: Foreign (profits)
Control: Foreign
Control: Foreign (decisions)

Scotch is a brand under 3M, an American multinational, resulting in capital and control scores of zero. However, its True North score is bolstered by a significant and long-standing manufacturing footprint within Canada. Economic retention is primarily driven by domestic jobs and facility investment rather than ownership.

Vector Breakdown
Inputs
low
10 /20
Sourcing geography for raw materials and chemical inputs is not explicitly disclosed for this specific brand. Supply chains likely utilize a mix of global and regional resources.
Capital
Capital (profits)
high
0 /40
The brand is a wholly owned subsidiary of a publicly traded American multinational corporation. Profits and dividends are distributed to global shareholders via the US-based parent.
Control
Control (decisions)
high
0 /20
Strategic management and global brand direction are centralized at the corporate headquarters in Saint Paul, Minnesota. Canadian operations follow global mandates.
Operations
medium
20 /20
The parent company maintains a significant manufacturing and distribution presence in Canada, including facilities involved in adhesive production. The domestic operational footprint supports a substantial number of jobs.
Origin claims
Best available claim:
Unknown
Low
Scope: Unclear
Based on source quality + scope clarity + recency.
Updated Jan 20, 2026
Unknown
Applies to: Not specified
No additional claims found.
Caveats
No caveats noted.
Maple Wash Analysis

Measures: Canadian symbolism intensity vs economic reality (True North)

Does not measure: product quality, legality, or whether claims are false

βœ“
Symbolic Gap
Aligned
Label is based on gap size, not intent or wrongdoing.
40 - 30 = βœ“
40
Canada Symbolism Score
30
True North
Top Symbolism Signals
+30
Heritage Anchoring
The brand's parent entity, 3M Canada, has maintained a significant presence in Canada for over 70 years, having been established in 1951.
Brand identity
Observed from Canadian-facing branding (no packaging claims used).
+10
Generic Community Framing
The brand identity is integrated into the broader 3M Canada corporate narrative which emphasizes local community involvement and Canadian corporate citizenship.
Brand identity
Observed from Canadian-facing branding (no packaging claims used).
Analysis

In Canada, the brand's public identity emphasizes corporate longevity and community presence. That symbolism is higher than the provided economic baseline.

Last analyzed: 1 month ago
Trust Stack (Verifiable Signals)

Documentation-based safety and quality markers.

NPN Registration
Not verified
3rd Party Testing
Unknown
ISO
Facility Verified
Verified Official Retailers

Explicitly authorized by the brand.

Where to Buy
3 retailers

Disclosure: We may earn a commission if you click and buy. This doesn't affect our scores

Availability
Shop Here
Staples Canada
Staples Canada
Flag Sycamore Partners
Authorized Reseller
🍁🍁 40

True North: 40/100

Staples Canada functions as a foreign-owned retail entity with a significant operational presence in Canada. Its True North score reflects high domestic employment and physical infrastructure offset by foreign capital ownership and strategic control. Economic retention is primarily realized through payroll and local operational expenditures.

Vector breakdown:

  • Capital: 0/40
  • Control: 10/20
  • Operations: 20/20
  • Inputs: 10/20
πŸͺπŸ“¦ Stores + Ships
$35
Free
Free prepaid return label or free drop-off β€’ Window: 30 days β€’ Returns to: Canada
30d
Easy
Full refund to original payment, 30+ day window β€’ Window: 30 days β€’ Refund: Original Payment
30d
$0
Free returns with prepaid label provided by the retailer.
Verified
Claims
As of Jan 21, 2026
Matches evidence
In Canada, the brand's public identity emphasizes national naming and iconography. That symbolism is aligned with the provided economic baseline.
Based on publicly available information we could verify as of Jan 21, 2026.
This is a consumer guidance signal, not a legal determination.
Maple leaf iconography
Logo
National nomenclature
Brand Identity
Details: 100/100
Request correction / provide evidence β†’
Shop
Walmart Canada
Walmart Canada
Walmart Inc.
Authorized Reseller
🍁 30

True North: 30/100

True North measures how much of your spending stays in Canada.

Vector breakdown:

  • Capital: 0/40
  • Control: 10/20
  • Operations: 10/20
  • Inputs: 10/20
πŸͺπŸ“¦ Stores + Ships
$35
Free
Free prepaid return label or free drop-off β€’ Window: 90 days β€’ Returns to: Canada
90d
Easy
Full refund to original payment, 30+ day window β€’ Window: 90 days β€’ Refund: Original Payment
90d
$0
Free returns with prepaid label provided by the retailer.
Mostly supported
Claims
As of Jan 21, 2026
Marketing language
In Canada, the brand's public identity emphasizes national iconography and its long-standing operational presence in the country. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 21, 2026.
This is a consumer guidance signal, not a legal determination.
Maple Leaf Iconography
β€œThe Walmart Canada logo features a red maple leaf.”
Brand Identity See source
Canadian operations mentioned
β€œWalmart Canada was established in 1994 with the purchase of the Woolco Canada chain.”
Website See source
Details: 85/100
Request correction / provide evidence β†’
Shop
Amazon Canada
Amazon Canada
Flag Amazon.com, Inc.
Authorized Reseller
🍁 20

True North: 20/100

Amazon Canada operates as a foreign-controlled retailer with a substantial operational footprint within the country. While it provides significant employment and infrastructure investment, the capital and strategic control remain outside of Canada, resulting in a True North score of 20.

Vector breakdown:

  • Capital: 0/40
  • Control: 0/20
  • Operations: 20/20
  • Inputs: 0/20
πŸ“¦ Ships Only
$35
Free
Free prepaid return label or free drop-off β€’ Window: 30 days β€’ Returns to: Canada
30d
N/A
Retailer has no physical locations in Canada
N/A
$0
Free returns with prepaid label provided by the retailer.
Mostly supported
Claims
As of Jan 21, 2026
Marketing language
In Canada, the brand's public identity emphasizes localized digital presence and seasonal national iconography. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 21, 2026.
This is a consumer guidance signal, not a legal determination.
Maple Leaf Iconography
Brand Identity
Localized Digital Framing
Website
Details: 80/100
Request correction / provide evidence β†’
Shop
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