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Sports & Fitness / Sports Nutrition Brands

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True North 80+
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Brand
Origin claims (verified)
Where to Buy
🍁 Claims
Action
Organika
Organika
Flag Organika Health Products Inc.
🍁🍁🍁 90

True North: 90/100

Organika is a family-owned Canadian wellness brand that manufactures its own supplements and collagen products in Richmond, British Columbia. The company maintains high transparency through third-party testing and Health Canada site-licensing for its domestic production facility.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its status as a family-owned Canadian manufacturer based in British Columbia. That symbolism is aligned with the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
100% Canadian Owned
“We are a second-generation, family-owned Canadian company.”
Brand Identity See source
Canadian operations mentioned
“We manufacture our products in our own facility in Richmond, BC.”
Brand Identity See source
Local place anchoring
“Founded in 1990 in Richmond, BC.”
Brand Identity See source
Details: 100/100
Request correction / provide evidence
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Kaizen Naturals
Kaizen Naturals
Flag Jamieson Wellness Inc.
🍁🍁🍁 90

True North: 90/100

Kaizen Naturals is a Canadian sports nutrition brand owned by The Winning Combination Inc., based in Winnipeg. They manufacture their supplements in a Health Canada site-licensed facility and provide verified Natural Product Numbers (NPNs) for their entire lineup.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its domestic ownership and national iconography. That symbolism is lower than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Canadian Ownership Claim
“Proudly Canadian owned and operated.”
Website See source
Maple Leaf Iconography
Brand Identity See source
Details: 100/100
Request correction / provide evidence
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Perfect Sports
Perfect Sports
Flag The Winning Combination Inc.
🍁🍁🍁 90

True North: 90/100

Perfect Sports is a Canadian-owned sports nutrition brand that manufactures its supplements in its own Health Canada site-licensed facility in Ontario. Founded in 2003, the brand provides transparency regarding its domestic manufacturing and utilizes third-party testing for banned substances on key product lines.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim - Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes domestic ownership, manufacturing, and national iconography. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
100% Canadian Owned
“PERFECT Sports® is a 100% Canadian owned and operated company.”
Website See source
Made in Canada
“Made in Canada”
Website See source
Maple Leaf Iconography
“n/a”
Brand Identity See source
Details: 90/100
Request correction / provide evidence
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ATP Lab
ATP Lab
Flag 9218-4509 Québec Inc.
🍁🍁🍁 90

True North: 90/100

ATP Lab is a Sherbrooke-based Canadian sports nutrition brand specializing in high-quality supplements. The company operates as a Canadian entity, manufacturing its products in Health Canada-licensed facilities with independent third-party batch testing.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim - Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its domestic manufacturing and Quebec roots through integrated maple leaf iconography and local place anchoring. That symbolism is lower than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Maple leaf iconography
Brand Identity See source
Made in Canada claim
“Proudly made in Canada”
Website See source
Local place anchoring
“ATP Lab is a Canadian company based in Mont-Saint-Hilaire”
Brand Identity See source
Details: 100/100
Request correction / provide evidence
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Revolution Nutrition
Revolution Nutrition
Flag Revolution Nutrition
🍁🍁🍁 90

True North: 90/100

Revolution Nutrition is a Canadian sports nutrition brand that manufactures protein powders and fitness supplements in its own Health Canada licensed facility in Quebec. The brand is independently owned and operates a direct-to-consumer model alongside national retail distribution.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim - Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes domestic ownership, local manufacturing, and national iconography. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
100% Canadian Owned
“100% Canadian owned and operated”
Website See source
Made in Canada
“Proudly made in Canada”
Website See source
Maple Leaf Iconography
Details: 90/100
Request correction / provide evidence
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North Coast Naturals
North Coast Naturals
Flag Factors Group of Nutritional Companies Inc.
🍁🍁🍁 90

True North: 90/100

North Coast Naturals is a Canadian sports nutrition brand owned by Fit Foods Ltd., based in Port Coquitlam, BC. They manufacture their own supplements in a Health Canada site-licensed facility and ship directly from British Columbia.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim - Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its regional roots in British Columbia and its status as a Canadian-owned entity. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
100% Canadian Owned
“100% Canadian owned and operated.”
Website See source
North Coast Identity
“North Coast Naturals”
Brand Identity See source
Regional Heritage Anchoring
“Born in British Columbia”
Website See source
Details: 90/100
Request correction / provide evidence
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Magnum Nutraceuticals
Magnum Nutraceuticals
Flag Magnum Nutraceuticals
🍁🍁🍁 90

True North: 90/100

Magnum Nutraceuticals is a Canadian sports nutrition brand based in Surrey, BC, that specializes in pharmaceutical-grade fitness supplements. They manufacture their products in Canada within Health Canada site-licensed facilities, offering low-risk direct shipping for Canadian consumers.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim - Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes Canadian ownership, manufacturing origins, and national iconography. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
100% Canadian Owned
“Magnum is a 100% Canadian owned and operated company.”
Website See source
Made in Canada
“All Magnum products are proudly Made in Canada.”
Website See source
Maple Leaf Iconography
“N/A (Visual identity features stylized maple leaf)”
Details: 90/100
Request correction / provide evidence
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Allmax
Allmax
Flag Allmax Nutrition Inc.
🍁🍁🍁 90

True North: 90/100

Allmax is a Canadian-headquartered sports nutrition brand specializing in high-performance protein powders and supplements. While the company is based in Toronto, customers should note that direct website orders ship from the United States, which may result in import duties for Canadian residents.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes maple leaf iconography and Toronto-based place anchoring. That symbolism is lower than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Maple Leaf Iconography
Brand Identity
Toronto Place Anchoring
Brand Identity
Details: 100/100
Request correction / provide evidence
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Iron Vegan
Iron Vegan
Flag Jamieson Wellness Inc.
🍁🍁🍁 90

True North: 90/100

Iron Vegan is a Canadian brand specializing in plant-based sports nutrition and supplements, including protein powders and greens. The brand is owned by Jamieson Wellness Inc., headquartered in Toronto, and emphasizes Informed Sport certification for banned substance testing.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its Canadian origin and manufacturing location. That symbolism is lower than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Maple Leaf Iconography
Brand Identity See source
Heritage Anchoring
“Born in Canada”
Website See source
Prepared in Canada Claim
“Prepared in Canada”
Website See source
Details: 100/100
Request correction / provide evidence
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Mutant
Mutant
Flag Fit Foods Ltd.
🍁🍁🍁 90

True North: 90/100

Mutant is a Canadian sports nutrition brand owned by Fit Foods Ltd, specializing in bodybuilding supplements and protein powders. The brand manufactures its products in its own GMP-certified facility in British Columbia and ships directly from Canada, offering a low-risk purchasing experience for domestic consumers.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes regional origins in Vancouver and a fitness-focused community identity. That symbolism is lower than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Local place anchoring
Brand Identity
Generic community framing
Brand Identity
Details: 100/100
Request correction / provide evidence
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PVL
PVL
Flag Fit Foods Ltd.
🍁🍁🍁 90

True North: 90/100

PVL (Pure Vital Labs) is a Canadian sports nutrition brand owned and operated by Fit Foods Ltd., with manufacturing based in Port Coquitlam, British Columbia. The brand is notable for having its entire product line Informed-Choice certified and licensed with Health Canada NPNs.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim - Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its domestic ownership, manufacturing, and national iconography. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
100% Canadian Owned
“PVL is a 100% Canadian owned and operated brand.”
Website See source
Maple leaf iconography
Brand Identity See source
Made in Canada
“Proudly Made in Canada”
Website See source
Details: 90/100
Request correction / provide evidence
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Progressive
Progressive
Flag Jamieson Wellness Inc.
🍁🍁🍁 90

True North: 90/100

Progressive Nutritional is a Canadian supplement brand specializing in vitamins, greens powders, and sports nutrition. It is owned by Jamieson Wellness Inc., a major Canadian health product company headquartered in Toronto.

Vector breakdown:

  • Capital: 40/40
  • Control: 20/20
  • Operations: 20/20
  • Inputs: 10/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes health-centric community values and domestic origins. That symbolism is lower than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Local place anchoring
Brand Identity
Generic community framing
Brand Identity
Details: 100/100
Request correction / provide evidence
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BioSteel
BioSteel
Flag DCB Sports
🍁🍁 40

True North: 40/100

BioSteel is a sports nutrition brand specializing in hydration mixes and sports drinks, currently owned by the DCW group and based in Windsor, Ontario. While the brand was founded in Canada and maintains domestic shipping operations, specific manufacturing locations for its product lines are not explicitly disclosed.

Vector breakdown:

  • Capital: 20/40
  • Control: 10/20
  • Operations: 10/20
  • Inputs: 0/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its Toronto origins and national sports associations through maple leaf iconography. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Maple Leaf Iconography
Brand Identity
Toronto Place Anchoring
Brand Identity
Details: 95/100
Request correction / provide evidence
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Gatorade
Gatorade
Flag PepsiCo, Inc.
🍁 30

True North: 30/100

Gatorade is a sports nutrition brand specializing in electrolyte drinks, powders, and athletic equipment. It is owned by the American multinational PepsiCo, Inc., with Canadian operations managed by PepsiCo Canada ULC; specific manufacturing origins and product warranties are not disclosed on the brand's Canadian website.

Vector breakdown:

  • Capital: 0/40
  • Control: 0/20
  • Operations: 20/20
  • Inputs: 10/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes athletic performance and partnerships with national sports organizations. That symbolism is lower than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
National Sports Association Alignment
Brand Identity
Localized Athlete Representation
Brand Identity
Details: 100/100
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MuscleTech
MuscleTech
Flag Xiwang Foodstuffs Co., Ltd.
🍁 20

True North: 20/100

MuscleTech is a prominent sports nutrition brand specializing in performance supplements and protein powders. While the brand is operated by Iovate Health Sciences in Canada, it is ultimately owned by the Chinese firm Xiwang Foodstuffs, and direct Canadian orders typically ship from the United States and may incur import duties.

Vector breakdown:

  • Capital: 0/40
  • Control: 10/20
  • Operations: 10/20
  • Inputs: 0/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its founding heritage in Oakville, Ontario and its domestic corporate presence. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Local place anchoring
Brand Identity
Canadian operations mentioned
Brand Identity
Details: 90/100
Request correction / provide evidence
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Six Star
Six Star
Flag Xiwang Foodstuffs Co., Ltd.
🍁 20

True North: 20/100

Six Star Pro Nutrition is a sports supplement brand specializing in proteins and pre-workouts, owned by the Chinese firm Xiwang Foodstuffs. While its operational subsidiary Iovate Health Sciences is based in Canada, the brand's direct-to-consumer website currently only ships within the United States.

Vector breakdown:

  • Capital: 0/40
  • Control: 10/20
  • Operations: 10/20
  • Inputs: 0/20
No claim Mostly supported
Claims
As of Jan 25, 2026
Marketing language
In Canada, the brand's public identity emphasizes its market leadership position and national affiliation through maple leaf iconography. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Maple Leaf Iconography
Brand Identity See source
National Market Leadership Claim
“SIX STAR® IS CANADA’S #1 SELLING BODYBUILDING SUPPLEMENT BRAND”
Website See source
Details: 85/100
Request correction / provide evidence
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Vital Proteins
Vital Proteins
Flag Nestlé S.A.
🍁 10

True North: 10/100

Vital Proteins specializes in collagen-based supplements and protein powders, and is owned by the Swiss multinational Nestlé S.A. While products are manufactured in the United States, the brand maintains a domestic Canadian shipping presence and utilizes Health Canada NPNs for several of its core products.

Vector breakdown:

  • Capital: 0/40
  • Control: 0/20
  • Operations: 10/20
  • Inputs: 0/20
No claim Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes a localized digital presence and generic community framing. That symbolism is aligned with the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Localized Digital Identity
Brand Identity
Details: 100/100
Request correction / provide evidence
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Vega
Vega
Flag Danone
🍁 10

True North: 10/100

Vega is a plant-based sports nutrition brand specializing in protein powders and supplements. Originally founded in British Columbia, it is currently owned by the US-based private equity firm WM Partners and maintains a dedicated Canadian distribution presence.

Vector breakdown:

  • Capital: 0/40
  • Control: 0/20
  • Operations: 10/20
  • Inputs: 0/20
No claim Mostly supported
Claims
As of Jan 25, 2026
Marketing language
In Canada, the brand's public identity emphasizes its British Columbia origins and local heritage anchoring. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Local place anchoring
“Vega was born in Burnaby, BC”
Brand Identity See source
Est. [City], Canada
“Founded in 2004 in Burnaby, British Columbia”
Website See source
Generic local framing
“Our journey started in Canada with a focus on plant-based nutrition for our community.”
Brand Identity See source
Details: 75/100
Request correction / provide evidence
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Leanfit
Leanfit
Glanbia plc
🍁 10

True North: 10/100

Leanfit is a Canadian sports nutrition brand specializing in protein and greens powders, owned by GFR Pharma and headquartered in British Columbia. The brand manufactures its products in-house at a Health Canada site-licensed facility and provides transparent documentation regarding third-party testing and NPN registration.

Vector breakdown:

  • Capital: 0/40
  • Control: 0/20
  • Operations: 10/20
  • Inputs: 0/20
No claim Not supported
Claims
As of Jan 25, 2026
Major mismatch
In Canada, the brand's public identity emphasizes its Vancouver origins and the use of national iconography like the maple leaf. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
We couldn’t verify this claim from official or primary sources.
This is a consumer guidance signal, not a legal determination.
Maple Leaf Iconography
Brand Identity See source
Made in Canada Claim
“Proudly made in Canada from domestic and imported ingredients.”
Website See source
Vancouver Heritage Anchoring
“LEANFIT® was born in Vancouver, B.C.”
Website See source
Details: 35/100
Request correction / provide evidence
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Kirkland Signature
Kirkland Signature
Flag Costco Wholesale Corporation
🍁 10

True North: 10/100

Kirkland Signature is the private-label brand of US-based Costco Wholesale, offering a vast range of products from groceries to apparel. While specific manufacturing locations are not disclosed brand-wide, all products are backed by Costco's comprehensive satisfaction guarantee and domestic Canadian returns.

Vector breakdown:

  • Capital: 0/40
  • Control: 0/20
  • Operations: 10/20
  • Inputs: 0/20
No claim - Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes global corporate consistency and value-driven messaging. That symbolism is lower than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Global Corporate Identity
Brand Identity
Absence of National Motifs
Brand Identity
Details: 100/100
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BSN
BSN
Glanbia plc
🍁 0

True North: 0/100

BSN is a long-standing sports nutrition brand owned by the Irish nutrition giant Glanbia plc, with primary manufacturing operations in the United States. While widely available through Canadian specialty retailers, the brand's official website does not ship directly to Canada, presenting high logistics risks for direct cross-border purchases.

No claim Mixed / unclear
Claims
As of Jan 25, 2026
Ambiguous claim
In Canada, the brand's public identity emphasizes high-intensity red and white iconography and local athlete community framing. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
We couldn’t verify this claim from official or primary sources.
This is a consumer guidance signal, not a legal determination.
High Intensity Iconography
Brand Identity
Community Framing
Brand Identity
Details: 60/100
Request correction / provide evidence
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Mammoth
Mammoth
Flag Mammoth Pet Products, LLC
🍁 0

True North: 0/100

Mammoth Pet Products is a US-based manufacturer specializing in durable dog toys and cotton rope chews since 1995. While the company maintains a global presence with manufacturing facilities in the US, Mexico, and Asia, specific product-level origin details and warranty policies are not explicitly disclosed on their website.

No claim Mostly supported
Claims
As of Jan 25, 2026
Marketing language
In Canada, the brand's public identity emphasizes northern wilderness motifs. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Northern Wilderness Imagery
Brand Identity
Details: 80/100
Request correction / provide evidence
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Barebells
Barebells
Flag Vitamin Well AB
🍁 0

True North: 0/100

Barebells is a Swedish sports nutrition brand specializing in high-protein bars and milkshakes, owned by Vitamin Well AB. The brand operates a dedicated Canadian direct-to-consumer store that ships domestically, though specific manufacturing locations for its products are not disclosed.

No claim - Verified
Claims
As of Jan 25, 2026
Matches evidence
In Canada, the brand's public identity emphasizes its Swedish heritage and functional product benefits. That symbolism is aligned with the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Global/Swedish Identity
“Swedish-born brand”
Brand Identity See source
Details: 100/100
Request correction / provide evidence
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GNC
GNC
Flag Harbin Pharmaceutical Group
🍁 0

True North: 0/100

GNC is a global retailer of health and nutrition products, including sports supplements and vitamins. It is owned by the Harbin Pharmaceutical Group based in China, though it maintains significant operations and a domestic shipping infrastructure within Canada.

No claim - Mostly supported
Claims
As of Jan 25, 2026
Marketing language
In Canada, the brand's public identity emphasizes its operational presence within the country and a localized naming convention. That symbolism is higher than the provided economic baseline.
Based on publicly available information we could verify as of Jan 25, 2026.
This is a consumer guidance signal, not a legal determination.
Canadian operations mentioned
“GNC Canada is the largest global specialty retailer of health and wellness products.”
Website See source
Low intensity symbolism
“GNC Canada”
Brand Identity See source
Details: 75/100
Request correction / provide evidence
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Showing 1 to 24 of 37 results
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