True North: 25%

Zavida retains a strong operational footprint in Canada through its roasting and distribution facilities. However, the True North score is impacted by its transition to foreign ownership, which directs profits and strategic control abroad. Because the primary commodity cannot be produced in Canada, inputs provide no domestic retention despite the local transformation process.

Green Score: 0/100

The product's environmental profile is strengthened by Rainforest Alliance certification and carbon-neutral initiatives, though it is penalized for using a multi-material flexible plastic bag that is difficult to recycle. At approximately 25g of packaging for 907g of coffee, the weight-to-product ratio is efficient, but the laminate construction and degassing valve add complexity. The inclusion of natural and artificial flavorings prevents a whole-food designation despite the use of 100% Arabica beans.